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Evergreen Content

Posted on March 14, 2013 In: Content

Every blogger knows that content is the new black for 2013 and the internet is abuzz with articles on the benefits of developing a cohesive content marketing strategy.    And while every author wants to get the latest scoop or write about breaking news, more attention is being paid to what is referred to as evergreen content. What is evergreen content… Read more »

Touch Down At the Capitol Building

Posted on January 21, 2013 In: Content

I should be finishing the section of the content guide on Linkedin, but I just can’t because today is my super bowl; today is inauguration day!  Well technically it is the 20th, but since it fell on a Sunday, the public ceremony will be today. Why is this day so significant and why do I wish ALL Americans regardless of… Read more »

What is Lupo Solutions Up To

Posted on January 16, 2013 In: Content

I can’t believe that half of January is here and I have not written a blog post. So to assure those who follow the posts that we are still alive and kicking, I thought I would rehash the first month of 2013. 2013 has been busy, we have been working on a variety of projects for a client in Fredericksburg,… Read more »

The Cobbler’s Children Have No Shoes

Posted on January 11, 2013 In: Content

“The cobbler’s children have no shoes” refers to the phenomena where people who are successful at doing something do not demonstrate that in their own lives.  Web designers often have ugly home pages, personal organizers have unorganized closets, carpenters have unfinished projects, internet marketing companies can’t be found online and so on. So I guess I shouldn’t be surprised that… Read more »

What the Font

Posted on November 29, 2012 In: What The Font

Have you ever looked at a web site or piece of print collateral and thought, wow, isn’t that beautiful, but not really known why.  That is the beauty of good design, you find it instantly appealing, your eye is drawn to “it” and not necessarily one component just the entire design, just “it”. I had the pleasure of working with… Read more »

No matter how large or small your company is, developing standards for email signatures is an important part of your company’s overall branding strategy.   No business should be without a professional and consistent email signature.   They serve as an effective tool to market and brand your business, but more importantly they make it easy for clients to reach you. What… Read more »

Why Quality Content Matters

Posted on November 7, 2012 In: Content

If you have visited our new site in the last few weeks you may have noticed something a bit ironic …. we boast being experts in creating content and yet our site is  void of any substantive content.   Well that is about to change, we plan on filling our pages with great content that educates, informs and maybe even entertains… Read more »

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Lupo Solutions, LLC

23 Drury Lane, Unit 27
Nashua, NH 03064
978.330.5669